Princess Mbanuzue is the CEO & Executive Producer of Beyond Castings & Productions, a popular video production company based out of Atlanta, GA with existing partnerships in Los Angeles and New York City. She’s a Charlotte, North Carolina native with Nigerian heritage and got her start in the entertainment industry as a background dancer for 10 years, dancing for the likes of The Migos, T-pain, Ne-yo, Jason Derulo, August Alsina, Big Boi, B.o.B., and other great artists.
That experience led her to creative direction and artist development working with various record labels which then led her into casting actors, models and dancers because of her experience being in a talent role in her past and her extensive network of performing art creatives.
From there she started working with several new up and coming artists that she helped using her knowledge of accounting, budgeting, scheduling and leveraging previous relationships in the realm of hair, makeup, color grading, fashion, art, treatment writing, location scouting, and more. She also started producing music videos along her journey and has kept on doing this since, growing her casting production company into the well respected video production and casting company it is today. This recognition comes from excellent work that speaks for itself.
About Beyond Castings & Productions
Beyond Castings & Productions specialize at telling compelling stories visually. Services include :pre-production, casting, production, production management, location scouting, car coordinator, studio production, treatment writing, post production. They create content in the space of branded content, commercials, television shows, shorts, feature films, and corporate branding.
Production Portfolio:
Summer Walker – No Love feat. Sza & Cardi B (2022) – 9 Mill+ YouTube Views
Queen Naija – Butterflies Pt. 2 (2021) – 24 Mill+ YouTube Views
City Girls – Twerkulator | Directed by: Missy Elliott (2021) – 14.1 Mill+ YouTube Views
Young Thug, Gunna & YTB Trench – Paid the Fine feat. Lil Baby (2021) – 5.7M+ YouTube Views
Teddy Swims – My Bad (2021) – 2 Mill+ YouTube Views
Jack Harlow – Tyler Herro (2020) – 66.9 Mill+ YouTube Views
Teyana Taylor, Kehlani – Morning (2020) – 38.7 Mill+ YouTube Views
SAINt JHN – “Sucks To Be You” (2020) – 24.6 Mill+ YouTube Views
Teyana Taylor – Bare Wit Me (2020) – 16.2 Mill+ YouTube Views
Wale – Love… (Her Fault) feat. Bryson Tiller (2020) – 23.5 Mill+ YouTube Views
2 Chainz – Quarantine Thick ft. Latto (2020) – 16 Mill+ YouTube Views
And more
We recently had a chance to sit down with Princess for an insightful interview that any creative industry pro will appreciate. Check out the interview below!
Questions asked include:
What are your biggest challenges on set?
What qualities do you look for in a director?
What makes people want to work with you and your company?